News
News
We specialize in providing innovative solutions and execution to enhance brand presence and drive business development. With a dedicated team of experts and a successful track record of over 700 projects for more than 120 leading brands, we are committed to delivering excellent results for our clients. We pledge to boost the success of your business and collaborate with you to build and strongly promote your brand.
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07
May
2025
PHYGITAL PROMOTER – THE ULTIMATE SOLUTION FOR MODERN TRADE MARKETING
Phygital Promoter was created — a pioneering solution that combines Physical (real-world experiences at the point of sale) and Digital (technology-driven tools) to modernize operations and measure campaign effectiveness more accurately.
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28
April
2025
CREATIVE POINT LAUNCHES NEW SERVICE: PHYGITAL MARKETING – A NEW ERA FOR MODERN TRADE MARKETING
Creative Point officially launches the Phygital Marketing solution – a strategic step to "decode" traditional challenges, pioneering the new era of integrated marketing that merges Physical (real-world experience) and Digital (digital experience)
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05
April
2025
HOW TO OPTIMIZE WEBSITE AND CONTENT FOR AI SEARCH PERFORMANCE (PART 2)
In Part 1, we explored the core principles to optimize websites and content to increase ranking ability on AI search engines. Following the important factors already mentioned, Part 2 will focus on advanced techniques and strategies to ensure your website is highly rated by AI.
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22
March
2025
HOW TO OPTIMIZE WEBSITES AND CONTENT FOR AI SEARCH EFFECTIVENESS
With the rapid development of AI search tools such as Perplexity, Google AI Overviews, and generative AI tools like ChatGPT, the SEO landscape is changing quickly. To succeed in this new search environment, content creators need to adjust their SEO strategies.
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24
February
2025
#2: B2B MARKETING NEEDS THE "VENOM" OF A SNAKE AND THE "LONGEVITY" OF A DRAGON
PART 2: THE "VENOM-SPITTING SNAKE" STRATEGY IN B2B MARKETING
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14
February
2025
WHAT IS TRADE MARKETING? TRADE MARKETING TRENDS IN 2025
Trade Marketing serves as a bridge between businesses and the distribution system, ensuring that products not only reach consumers but also optimize profitability, minimize costs, and enhance business performance.
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09
February
2025
B2B MARKETING NEEDS THE "VENOM" OF A SNAKE AND THE "LONGEVITY" OF A DRAGON
Stepping into 2025 – the Year of the Snake, we can learn valuable lessons from this creature to apply to our B2B marketing strategies.
